What is shared value?

The Wellington Chocolate Voyage is now live! Go to our Kickstarter page to become a backer, follow us on Facebook, and help spread the word!

By Sera

The Wellington Chocolate Voyage project is rooted in the idea of ‘shared value’, a sustainable approach to business that sees companies and communities reinforcing each other and growing together.

Shared value brings together several powerful ideas that have been around for a while. It’s been taken up by some pretty big companies, which is a good thing, but that doesn’t mean they should be the sole champions. Have a look at the video from ‘the B-team’, and the wonderful Farmhub Textile Exchange; Creating Material Change people who demonstrate though their excellent graphic how this relates to smaller, developing countries and sectors – and why it’s so important!

The Wellington Chocolate Voyage project is about much more than growing beans; it’s about growing dreams. It’s about working co-operatively with James Rutana and other growers in Bougainville to create shared value across businesses and communities, and support lasting positive changes in people’s lives. All while making great chocolate!

The Wellington Chocolate Voyage is now live! Go to our Kickstarter page to become a backer, follow us on Facebook, and help spread the word!

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2 thoughts on “What is shared value?

  1. Pingback: Shared value: it’s what the cool kids do | The Wellington Chocolate Voyage

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